Press release

dated 21.10.2025, No. 172

Invitation to the press conference "Introduction of the digital guest card in Tölzer Land"

Monday, 27.10.2025, 10 a.m.

Ladies and gentlemen of the media,

After several years of successful operation of the Tölzer Land's electronic guest card, the further development process into a digital guest card tailored to our region was recently completed. The core element is free travel in certain MVV zones for overnight guests. The gradual introduction will now begin. We would like to present this innovative process, which was initiated by Tölzer Land Tourismus at the Bad Tölz-Wolfratshausen district office, in a

Thomas W. Holz, deputy district administrator and head of the district working group for tourism, will present the "Introduction of the digital guest card in Tölzer Land" at a press conference. It will take place

on Monday, October 27, 2025

at 10:00 a.m.

in the meeting room "Büro des Landrats", Prof.-Max-Lange-Platz 1 in Bad Tölz.

Thomas W. Holz will be on hand to answer questions:

• Dr. Andreas Wüstefeld, Head of Tölzer Land Tourism
• Matthias Adam, Managing Director of KÖNIGSCARD Gästekarten GmbH as technical operator
• Brita Hohenreiter, tourism director of the town of Bad Tölz as representative of the guest card resorts in the Tölzer Land region

Yours sincerely

Marlis Peischer
Press Officer / Head of the Press Office
Bad Tölz-Wolfratshausen District Office

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